West Michigan
Grand Rapids
Happy Hour 20% Off: every day 12 PM to 3 PM
First Visit
- 25% Off 1st visit
- 30% Off 2nd visit
- 25% Off 3rd visit
🌿 Only Olswell location with Deli Flower.
Shop Grand Rapids Olswell Loyalty Rewards
Climb TheTemple.
Every purchase earns points. Every tier unlocks a bigger reward, from a free PLAY preroll to a Puffco Peak. Drag the slider, find your level, then go stack.
250 PTS · FREE PLAY PREROLLDOUBLE POINTS WED + FRINIGHT OWL MONDAYS · 20% OFF10,000 PTS · PUFFCO PEAKBUY 3 GET 1 FREE PRE-ROLLSFIRST-TIME PERKSEARLY OWL THURSDAYSPUSH IT TO THE LIMIT250 PTS · FREE PLAY PREROLLDOUBLE POINTS WED + FRINIGHT OWL MONDAYS · 20% OFF10,000 PTS · PUFFCO PEAKBUY 3 GET 1 FREE PRE-ROLLSFIRST-TIME PERKSEARLY OWL THURSDAYSPUSH IT TO THE LIMIT
The Battle Pass
Nine Levels. One Climb.
Drag your points to see exactly what unlocks. Each tier lists every reward you can pick. No points-math headaches, no guessing.
Drag To Explore
Your Points
1,240
Unlocked
5/9
760 pts to Reserve
How It Works
Enroll Once. Earn Forever.
No card to lose, no math to do. Show a 21+ ID at the counter and you are in the program.
Earn
Points on every purchase
Enroll once at the counter. 21+ ID.
Double Points
Wed + Fri
Adrian, Traverse City & Kalkaska. See each store.
No Substitutions
Pick from the tier
Each tier lists every option.
No Stacking
Unless stated
Olswell discounts do not stack unless otherwise stated.
Weekly Deals · Do Not Change
Four Stores. Four Boards.
The points ladder runs at every location. The weekly specials are fixed. Learn your store's rhythm and ride it.
4.8 ★
Northern Michigan
Traverse City
- Mon
Night Owl
20% Off · 5 to 9 PM
- Tue
Toking Tuesday
Buy 3 get 1 free Pre-Rolls
- Wed
Double Points2×
Double Loyalty Points · Play, The Limit, RKIVE & Olswell · 5 to 9 PM
- Thu
Early Owl
20% Off · 9 AM to 1 PM
- Fri
Double Points2×
Double Loyalty Points · 9 AM to 2 PM
First Visit
- Spend $25: free Play 1.2g Infused Pre-Roll
- Spend $50: + Play 200mg Gummies
- Spend $75: + Play 1g Rosin Infused Cart
- Spend $100: + Play 3.5g Flower
Up North
Kalkaska
- Mon
Night Owl
20% Off · 5 to 9 PM
- Tue
Toking Tuesday
Buy 3 get 1 free Pre-Rolls
- Wed
Double Points2×
Double Loyalty Points · Play, The Limit, RKIVE & Olswell · 5 to 9 PM
- Thu
Early Owl
20% Off · 9 AM to 1 PM
- Fri
Double Points2×
Double Loyalty Points · 9 AM to 2 PM
First Visit
- Spend $25: free Play 1.2g Infused Pre-Roll
- Spend $50: + Play 200mg Gummies
- Spend $75: + Play 1g Rosin Infused Cart
- Spend $100: + Play 3.5g Flower
Lenawee County
Adrian
- Sun
Sunday Special
20% Off · 8 AM to 12 PM
- Mon
Edibles Day
BOGO Play 200mg Gummies OR 15% Off all other edibles · Seniors 63+ get 10% Off all day
- Tue
Pre-Roll Day
Buy 3 Pre-Rolls, get the 4th free
- Wed
Double Points2×
Double Loyalty Points · house brands · 5 PM to Close
- Thu
Night Owl
10% Off concentrates + 20% Off regular-priced items · no stacking · 5 to 9 PM
- Fri
Double Down2×
20% Off + Double Loyalty Points · 8 AM to 2 PM
- Sat
Wax Saturday
15% Off wax concentrates · no 510 threads or disposables
First Visit
- Spend $25: free Play 1.2g Infused Pre-Roll
- Spend $50: + Play 200mg Gummies
- Spend $75: + Play 1g Rosin Infused Cart
- Spend $100: + Play 3.5g Flower
Refer A Friend
You Get 500 Points. They Get 250.
Refer a friend through our Dutchie loyalty program. When they sign up and qualify, you earn 500 loyalty points and they earn 250. You both just need to be loyalty members, all it takes is a phone number. No need to come in together.
Join Loyalty & ReferAlways 15% Off
- Industry15% Off
- Veteran15% Off
- Student15% Off
- Birthday15% Off + Double Points on house brands
Valid ID required
Good To Know
Rewards FAQ
Entry Tier250 Pts
Grand Prize10,000 Pts
Double PointsWed + Fri
First VisitUp To 30% Off
How do I earn loyalty points at Olswell?
Enroll once at the counter with a valid 21+ ID. No app required. You earn points on every purchase. Earn DOUBLE points on Wednesdays and Fridays at Adrian, Traverse City and Kalkaska (see each store for times). Points climb the ladder from 250 all the way to 10,000.
What can I redeem points for?
Every tier from 250 to 10,000 lists its own reward options: free PLAY prerolls and gummies, The Limit live resin, RKIVE rosin and reserve flower, merch like the Olswell tee and Owala bottle, dollars-off, a scent-proof locking backpack, and the 10,000-point grand prize: a Puffco Peak (or 2oz RKIVE flower / cold-cure rosin). No substitutions. You pick from the listed options at each tier.
Do the weekly deals change?
Each store runs its own weekly cadence. Traverse City and Kalkaska: Night Owl Mondays (20% off), Buy-3-Get-1 Pre-Roll Tuesdays, Double-Points Wednesdays, Early Owl Thursdays, and Double-Points Fridays. Adrian runs its own seven-day lineup including Sunday mornings, an edibles day, and Wax Saturdays. Grand Rapids runs a 20% Happy Hour every day from 12 to 3 PM and is the only Olswell with deli flower. Discounts do not stack unless stated.
What is the first-time discount?
Grand Rapids: 25% off your first visit, 30% off your second, 25% off your third. Adrian, Traverse City and Kalkaska run a first-time gift ladder that grows with your spend: a free Play 1.2g Infused Pre-Roll at $25, plus Play 200mg Gummies at $50, plus a Play 1g Rosin Infused Cart at $75, plus Play 3.5g Flower at $100. No substitutions, restrictions apply.
No substitutions. Restrictions & exclusions apply. Must be enrolled in the loyalty program. Regular-priced items only. No stacking discounts. 21+ with valid government ID.
The Sign Never Goes Dark
Start Climbing.
Bright Lights. Loud Weed. Good Deals. Enroll on your next visit and watch the points stack. The temple is lit.
21+ only. Valid government-issued ID required. State cannabis purchase limits apply. No stacking discounts. 21+ with valid government ID. Please consume responsibly. AU-R-000535.
